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Joins You Cam for makeup selections.
May 4, 2016
By: Melissa Meisel
Laura Geller Beauty has released a collection of cult beauty favorites on the rising YouCam Makeup app. Laura Geller Beauty is one of the first US beauty brands to join Perfect Corp.’s extensive network of cosmetic brands who have embraced the app’s seamless melding of technology and all things makeup. YouCam Makeup’s cutting-edge technology and precise facial recognition capabilities have won-over more than 200 million beauty lovers across the globe, making it a must-have beauty app for a true-to-life virtual experience. The app integration includes a wide variety of products including their award-winning foundation, blush, eyeliner, eye shadow palettes, eyebrow products and lipsticks. Makeup enthusiasts will be able to use the app to test out which Laura Geller Beauty products best suit their complexion, then directly purchase the products from within the app through Laura Geller Beauty’s online boutique. In addition to integrating their products into YouCam Makeup, Laura Geller Beauty has also joined Perfect Corp.’s thriving Beauty Circle interactive beauty platform where they can directly connect to their fans by sharing real-time updates and content and cultivating a conversation. To kick-off Laura Geller Beauty’s launch, the brands will be hosting a giveaway where fans on Beauty Circle can enter to win free Laura Geller Iconic Baked Sculpting Lipstick product. “I’m truly amazed by the technological innovations within the beauty space,” said Laura Geller, founder of Laura Geller Beauty. “We couldn’t be more excited to partner with YouCam Makeup to continue to make makeup application as fun, approachable and “live time” as possible.” YouCam Makeup is available for free download on the App Store and Google Play.
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